Grow your website.
Reach more customers.
Ongoing SEO services for businesses across Staffordshire and Shropshire, creating useful content, improving your local search presence and continually developing your website to help more potential customers discover your business.
Explore Growth Site
Your website shouldn’t
stand still.
Building a professional website gives your business a strong foundation. But simply putting it online doesn’t mean the right customers will automatically find it.
Your business keeps moving. You complete new projects, answer customer questions, develop your services and build more experience. Your website should grow alongside it.
That’s where ongoing SEO comes in.
Turn the work you’re already doing into case studies and portfolio content that demonstrates what your business can do.
Create useful blog content and website pages around the questions your potential customers are already asking.
Build a stronger website over time with more useful information, clearer services and more ways for people to find your business.
Growth Site turns the activity already happening inside your business into useful content, case studies, portfolio pieces and ongoing website improvements that help showcase your work and create more opportunities for potential customers to discover you.
Growth Site.
Ongoing SEO that keeps your website growing.
Growth Site is my ongoing SEO service for businesses that want more from their website than simply having one online.
I don’t just build your website and disappear. I keep working on it.
Each month, I create new content around your business, showcase your latest work through case studies and portfolio pieces, improve your local SEO, work on your Google Business Profile and make ongoing improvements to your website.
Create
Blog content, case studies, portfolio pieces and useful pages built around your business and the work you’re already doing.
Improve
Strengthen existing pages, local SEO, Google visibility and your website as new opportunities appear.
Grow
Build a larger, more useful website that gives potential customers more opportunities to discover your business.
Search changes, competitors change and your business changes. Growth Site gives your website ongoing attention so we can adapt, improve and keep it moving in the right direction.
What I work on
every month.
Growth Site isn’t a fixed checklist that gets repeated regardless of what your business needs. I work across your website, content and local search presence, focusing on the areas that can strengthen your visibility and build a better website over time.
Content, Case Studies
& Your Latest Work
I turn the work happening inside your business into useful website content. That could mean answering a common customer question, showcasing a recently completed project or building out an important part of your website.
Local SEO & Search Visibility
Improve the information and structure that helps search engines understand what your business does, the services you provide and the areas you serve.
Google Business Profile
Keep your Google Business Profile active and useful with regular posts, optimisation and improvements that support your wider local search presence.
Website Improvements
Your website doesn’t get frozen after launch. I can improve existing pages, add useful sections, create new pages and make smaller changes as your business develops.
Analytics & Search Performance
I’ll monitor how the website is performing, what people are finding you for and where new opportunities are appearing, so future work can be guided by real data rather than guesswork.
Hosting & Maintenance
Hosting, backups, updates and general website maintenance are included, so the technical side of keeping your website running is taken care of too.
Turn the work you’re already doing into useful content.
You don’t need to constantly think of things to write about for your website. Your business is already creating the raw material.
Completed projects, customer questions, photos, results and problems you’ve solved can all become useful content that shows potential customers what you do.
You complete a project.
A finished job, an interesting problem, customer questions, photos, results or something worth showing from inside your business.
Give me the details.
You don’t need to write an article or understand SEO. Send me the useful information, photos and context and I’ll take it from there.
I turn it into something useful.
That could become a case study, portfolio piece, blog article, service page or another useful addition to your website.
Your website gets stronger.
More examples of your work, more useful information for customers and more opportunities for people to discover your business.
One completed job can do more than pay you once.
It can become part of your website that helps show the next potential customer what you’re capable of and gives your business another opportunity to be discovered.
Help search engines understand what you do and where you do it.
Local SEO is about making it easier for search engines to understand your business, your services and the areas you work in, giving you a better opportunity to appear when potential customers search for what you offer.
What you do
Make your services clear through properly structured pages, useful content and the language your customers actually use when searching.
Where you work
Build genuine local relevance around the towns, counties and areas your business serves, without filling your website with hundreds of near-identical location pages.
Why you’re relevant
Your projects, case studies, reviews, Google Business Profile and wider website all help build a clearer picture of your business online.
Your website and Google presence should support each other.
Growth Site includes ongoing work on your Google Business Profile, helping keep your information accurate, publishing useful updates and strengthening the connection between your website and your wider local search presence.
SEO doesn’t stand still. Neither should your website.
Search changes over time. Your competitors publish new content, customer behaviour changes, new search opportunities appear and your own business continues to develop.
That’s why I don’t treat SEO as a job that’s ever simply “finished”. I keep an eye on how your website is performing and continue improving it as new opportunities appear.
Your business changes.
New services, completed projects, customer questions and new areas of work give us more useful things to build into your website.
Search changes.
The way people search evolves, competitors improve their websites and new opportunities can appear that weren’t there six months ago.
We learn from the data.
Search Console and website analytics help show what people are finding you for, which pages are being discovered and where there may be room to improve.
Your website gets better.
I use what we’re learning to improve existing pages, create useful new content and keep developing the website around your business.
The website you have in 12 months should be better than the website you have today.
Growth Site gives your website ongoing attention instead of leaving it untouched after launch. We keep adding useful content, improving what’s already there and adapting the site as your business and its opportunities grow.
Keeping your website running is important. Growing it is something different.
Website maintenance keeps the technical side of your website healthy. Updates, backups, hosting and general upkeep all matter, and they’re included with Growth Site.
But that’s only the starting point. Growth Site is about actively developing your website after launch.
Keeps your website running.
The essential technical work that helps keep your website healthy, secure and available to your customers.
Maintenance protects the website you’ve already built.
Keeps your website growing.
Everything needed to keep your website running, plus ongoing SEO, content and improvements designed to keep building on it.
Maintenance protects what you’ve built. Growth Site keeps building on it.
Keep growing your website month after month.
Growth Site is my ongoing SEO service for businesses that want their website to keep developing after launch. I create new content, improve what’s already there and work on your wider local search presence every month.
Ongoing SEO, content, website improvements, hosting and maintenance.
Ongoing work across your website and SEO.
Blog articles, case studies, portfolio pieces and useful website content built around your business.
Ongoing improvements around your services, locations and wider local search visibility.
Regular posts, optimisation and improvements to support your presence in local search.
Existing pages can be improved and useful new pages or sections added as your business develops.
Monitor what people are discovering and use real search data to help guide future work.
Hosting, backups, updates and general website maintenance are taken care of too.
Built for businesses that are still growing.
Growth Site works best for businesses that have something worth showing, useful knowledge to share and ambitions beyond simply having a website online.
You don’t need to understand SEO or spend your evenings writing articles. Keep running your business and give me the useful details, projects and ideas. I’ll turn them into opportunities for your website to grow.
Instead of leaving it untouched after launch, you want it to keep developing alongside your business.
Projects, results, customer stories and photos can become useful case studies and portfolio content.
You understand that building search visibility takes ongoing work, useful content and continual improvement.
Your business works across particular towns, counties or service areas and local search matters to you.
You’d rather send over the useful information and let someone else turn it into properly structured website content.
Not just hosting it and installing updates, but actively looking for ways to improve and expand it over time.
If your business keeps moving, your website should keep moving with it.
Built around real businesses, not SEO for the sake of SEO.
Good SEO starts with understanding the business behind the website. What you do, who you help, what customers need to know and what makes your work worth choosing.
That’s the approach I use when building websites and developing them over time.
Simkin Associates
Website designed and built for Simkin Associates.
Scroll preview ↓Give a specialist business a professional online home.
Simkin Associates needed a professional website that could clearly explain the consultancy, its services and the expertise behind the business.
Build a useful website first. Then keep making it better.
Different businesses need different websites. The goal is always to understand the business first and build around what it actually needs.
Questions about SEO & Growth Site.
SEO can sound far more complicated than it needs to. Here are some of the questions businesses often have about how I work, what Growth Site includes and what ongoing SEO actually means.
Send me a message and ask. You don’t need to know the right SEO terminology or work out exactly what service you need first.
Ask Theo a questionWhat does an SEO service actually include?
SEO covers the work that helps improve how useful, relevant and discoverable your website is in search. With Growth Site, that can include creating SEO-focused content, case studies and portfolio pieces, improving existing pages, local SEO, Google Business Profile work, internal linking and monitoring search performance.
How long does SEO take to work?
SEO is usually a gradual process rather than an instant change. How quickly progress happens depends on your website, competition, location, industry and what already exists online. The aim is to keep improving the website over time rather than expecting one change to transform everything overnight.
Do you guarantee Google rankings?
SEO is about improving your website and giving it stronger opportunities to be discovered in search. Rankings depend on many factors outside any SEO provider’s control, so I focus on the things we can influence: better content, stronger pages, local relevance and continual improvement.
What is local SEO?
Local SEO helps search engines better understand what your business does and where you provide your services. That can involve your website structure, service and location information, locally relevant content, completed projects and your Google Business Profile working together to build a clearer picture of your business.
Do I need to write the content myself?
No. You can send me the useful information from inside your business, such as completed projects, photos, customer questions, results or details about your services. I can then turn that into useful website content, case studies, portfolio pieces and articles for you.
Can you work on my existing website?
Yes. Growth Site isn’t only for websites I’ve built myself. If you already have a suitable website, I can review what is there, improve existing pages and start developing the site further through ongoing SEO and content.
Is website maintenance included?
Yes. Hosting, backups, updates and general website maintenance are included with Growth Site. The difference is that I don’t stop at maintenance. I also continue working on the content, SEO and development of the website itself.
Where do you provide SEO services?
I primarily work with businesses across Staffordshire and Shropshire, including businesses serving towns and communities across both counties. I can also work remotely with businesses elsewhere in the UK.
How much does Growth Site cost?
Growth Site is currently £199 per month. That includes ongoing SEO work, up to 8 SEO-focused content pieces per month, local SEO, Google Business Profile work, website improvements, analytics, hosting and maintenance. If you also need a new website, the standard £599 website build is reduced to £399 when joining Growth Site.
Fancy a coffee and a chat about your website?
If you’re wondering whether SEO or Growth Site could make sense for your business, you don’t need to figure everything out before getting in touch.
Tell me a little about your business, what you’ve already got and what you’d like your website to do better. If you’re local to Staffordshire or Shropshire, I’m always happy to meet for a coffee. Otherwise, we can have a chat online.
“I don’t want to sell you SEO because somebody told you that your business needs SEO. I want to understand what you’re trying to achieve, look at what you’ve already got and work out where I can actually help.”